Saturday, October 14, 2006

I Want That, Too!

A friend of mine, Leasa Maxx, Maxx Grafx, sent this cartoon to me a couple days ago and I immediately wanted to include it in this blog. I just received permission from Tallie Fishburne to use it. Tallie is the wife and business manager for Tom Fishburne, the creator of this cartoon and many others. You can view more of his work at www.skydeckcartoons.com. I think he has captured the essence of the power of word of mouth marketing. First I laughed and then I was in awe of his ability to simply send the message. Tom has a book of his cartoons called Brand Camp.

How do you think word on mouth has changed the way business is done? Or is it not different at all?

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